Two Years Running a Marketing Agency in Melbourne

What two years in Collingwood has looked like

We opened in March 2024 out of Collingwood. Two years on we work with small and medium businesses across Melbourne, plus a few clients overseas. The mission has not changed. The scale has.

Most of that work has been for Melbourne businesses. Our creative campaigns, video production, and 3D animation work has helped Australian businesses, at home and through our global marketing work overseas, reach new audiences, win new customers, and tell stories that actually land.

A snapshot of what we have built so far

  • National Exposure: Within our first week we connected with 3,000+ attendees at the National Accounting Expo, sharing our vision for a different kind of marketing agency.
  • Event Excellence: Captured events for organisations across industries, including impactful projects for Not-for-Profits and community-focused launches.
  • Shebacks.Me Partnership: Proud to partner with Shebacks.Me for the Australia and Sydney premieres of Show Her The Money. Our team handled lead-up marketing, social coverage, and full event capture, producing highlight videos that travelled.
  • Creative Storytelling: Delivered hero videos and visual content to help clinics, real estate agencies, and leadership development programs stand out and connect with their audiences.
  • End-to-End Branding: Built powerful brands for clients, from logos and websites to van wraps and lead generation campaigns, making sure their message hit home.
  • High-Impact Campaigns: Produced strategic Google Ads, Meta, and LinkedIn campaigns to drive leads, engagement, and real revenue for businesses big and small.
  • SEO and AI Search Optimisation: Helped clients win local rankings, earn AI-generated answer mentions through approaches like llms.txt, and turn organic traffic into qualified leads.

Year one was about building strong foundations. Year two has been about proving them at scale. We have delivered consistent results across a wider client base and refined the offer that works best for Australian small and medium businesses, which the Australian Small Business and Family Enterprise Ombudsman notes make up over 97% of Australian businesses.

Where we are heading in H2 2026

The second half of 2026 is shaping up to be our biggest stretch yet. We are doubling down on what is working, which means AI-assisted SEO, Google Ads built around real customer journeys, and content marketing that earns trust before it asks for the sale. That is the thinking behind building trust into your marketing. The same principles Google itself reinforces in its helpful content guidance.

If you are setting goals for the second half of 2026, or already mapping out 2027 strategy, our digital marketing strategy framework walks through exactly how we think about it. We deliver quality leads and drive the conversions that move the needle on revenue.

What we offer

  • Video Production and Photography
  • Motion Graphics and 2D/3D Animation
  • Website and Graphic Design
  • Social Media Marketing and Paid Advertising
  • SEO and AI Search Optimisation
  • Google Ads
  • Marketing Campaigns and Strategy
  • Events including Launch Parties and Conferences
  • Non-Digital Marketing Services

From all of us at Phoenix Marketing, thank you for being part of our first two years. Here is to growth, creativity, and a second half of 2026 that delivers.

Ready to Grow Your Business?

Let’s build a marketing strategy that gets results. Talk to the Phoenix team today.